Activate Online program to unlock small businesses’ potential

Small businesses will have the opportunity to learn how to unlock their online potential as part of a free program.

The City of Wagga Wagga and TAFE NSW Riverina have partnered with the NSW Small Business Commissions to deliver the Activate Online program.

Businesses will learn everything from how to develop an online strategy to taking advantage of social media in a series of free workshops starting on 25 July.

"An online presence is vital for small businesses in this day and age and this program will show you the best way to use different online tools and resources," Council's Manager Economic Development and Visitor Economy Richie Robinson said.

"The program is free and helps business as well as not-for-profits and community groups to develop and enhance an online profile."

Three cycles of the program will be delivered, with workshops also starting in October and February. Each cycle of the program comprises of six workshops as well as one-on-one coaching to further develop the skills learned throughout the session.

The areas to be covered include:

• Establishing an online strategy
• Website development options
• Marketing online and e-commerce
• Social media
• Managing security and risk
• Cloud technology for business

The program is free for participants and available to small or medium enterprises, not-for-profit organisations and local cultural organisations. Workshops will be held on Monday evenings at Riverina Institute's Wagga Wagga Campus between 6pm and 8pm over a period of six weeks, with the first cycle starting on 25 July.

To register your interest in the program or for more information, visit www.activateonline.com.au or email joanna.carlisle@tafensw.edu.au.

Media opportunity: Launch of Activate Online program

Where: Wagga Wagga Art Gallery

When: Wednesday 20 July, 5pm